International HubSpot implementation for Modern Dental

Modern Dental Europe is an international company that provides dental products and services to dentists. The company consists of multiple entities, each with its own branding and customer communications. In order to streamline their marketing activities and work more efficiently, Modern Dental Europe decided to switch to HubSpot as their central CRM system. Endeavour guided this migration and implementation.

The challenge

Modern Dental Europe faced some significant challenges:

  • No consistent communication across countries
  • Limited grip on the customer journey
  • Data from different countries was difficult to consolidate and analyze
  • No central storage of marketing assets
  • No structured notation of sales and marketing actions, thus lacking measurability

Another challenge was that each country had its own way of working, which was an obstacle to a uniform approach.

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This cooperation not only optimized our operations but also provided a solid foundation for further growth.
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STANDARDIZATION

The implementation allowed Modern Dental Europe to immediately standardize processes and practices across nine countries in Europe. Using HubSpot allows them to automate many manual tasks. Think of sending brochures or price lists to requestors or automatically creating segmented follow-up lists in response to an online webinar.

8

Applications phased out

+180%

Efficiency increased

100+

Users onboard

1

Clear working method implemented

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Solid base

Modern Dental Europe now has a solid foundation for further developing and optimizing their marketing and sales efforts. The cooperation between Modern Dental Europe and Endeavour is a textbook example of optimizing operational efficiency. In doing so, Modern Dental Europe is able to offer a consistent customer experience in an international context.

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Endeavours dedication and expertise are key to our success, ensuring a consistent and streamlined customer experience across borders.

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