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Content Hub is geïntegreerd met je CRM, biedt personalisatie en AI-tools out-of-the-box, en hoeft je niet zelf te hosten of beveiligen. WordPress is flexibel, maar vereist meer onderhoud en losse integraties.

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Een HubSpot website laten maken kost typisch tussen €10.000 en €25.000, afhankelijk van design, aantal templates en functionaliteit. Daar komen licentiekosten voor Content Hub bovenop. Die kosten zijn echter relatief laag als je de Content Hub, samen met de Marketng Hub afneemt (en dat is meestal het geval).

","question":"Wat kost het om een HubSpot website te laten maken?"},{"answer":"

Ja. Een goed ingerichte HubSpot site geeft marketeers volledige controle over content, pagina's en formulieren, zonder developer-tussenkomst. Wij leveren training en handleidingen op.

","question":"Kunnen we de website zelf onderhouden na livegang?"},{"answer":"

Een designtraject duurt typisch 4 tot 6 weken: discovery, wireframes, visueel design, iteraties. Voor merken die nog rebranden loopt het langer door de extra brand-strategie laag.

","question":"Hoe lang duurt het ontwerpen van een HubSpot website?"},{"answer":"

Beide kan. Een volledig maatwerk-design voor een onderscheidende uitstraling, of een aangepast premium template voor een snellere en goedkopere route. We adviseren op basis van budget, tijd en ambitie.

","question":"Krijgen we een uniek design of een template?"},{"answer":"

Goed gebouwde HubSpot sites halen PageSpeed-scores van 90+ op desktop en 70+ op mobile. HubSpot's CDN, automatische image optimization en gecomprimeerde HubL-output dragen bij.

","question":"Hoe snel laadt een HubSpot site gemiddeld?"},{"answer":"

Met een uitgebreid redirect-plan op basis van crawl-data, behoud van metadata en structured data, en monitoring van rankings en index status in de eerste maanden na livegang.

","question":"Hoe voorkomen jullie verlies van SEO rankings bij migratie?"},{"answer":"

GEO (Generative Engine Optimization) is optimalisatie voor AI-driven search engines zoals ChatGPT en Perplexity. We optimaliseren content-structuur, authority-signalen en machine-readability voor opname in AI-antwoorden.

","question":"Wat is GEO en hoe houden jullie daar rekening mee?"},{"answer":"

Headlines, primaire CTA's en formulier-velden. Deze elementen hebben de grootste impact op conversie en zijn meetbaar binnen 2 tot 4 weken bij voldoende verkeer.

","question":"Wat zijn de eerste dingen om te A/B-testen?"},{"answer":"

Smart content past pagina-inhoud aan op basis van bezoeker-attributen (industrie, lifecycle stage, geografische locatie). Vooral waardevol voor account-based marketing en B2B met duidelijk gesegmenteerde doelgroepen.

","question":"Wat is smart content en wanneer is het waardevol?"}],"subtitle":"VEELGESTELDE VRAGEN","title":""},"child_css":{},"css":{},"id":"FAQ","label":null,"module_id":183338450316,"name":"FAQ","order":46,"smart_type":null,"styles":{},"type":"module"},"Hero_button":{"body":{"button_text":"contact","link":{"no_follow":false,"open_in_new_tab":false,"url":{"content_id":185325900985,"href":null,"type":"CONTENT"}},"module_id":183667489640},"child_css":{},"css":{},"id":"Hero_button","label":null,"module_id":183667489640,"name":"Hero_button","order":29,"smart_type":null,"styles":{},"type":"module"},"Hero_list":{"body":{"items":[{"arrow_type":"down","link":{"no_follow":false,"open_in_new_tab":false,"url":{"content_id":null,"href":"","type":"EXTERNAL"}},"text":"Design"},{"arrow_type":"down","link":{"no_follow":false,"open_in_new_tab":false,"url":{"content_id":null,"href":"","type":"EXTERNAL"}},"text":"Bouw"},{"arrow_type":"down","link":{"no_follow":false,"open_in_new_tab":false,"url":{"content_id":null,"href":"","type":"EXTERNAL"}},"text":"Migratie"},{"arrow_type":"down","link":{"no_follow":false,"open_in_new_tab":false,"url":{"content_id":null,"href":"","type":"EXTERNAL"}},"text":"CRO"}],"module_id":183461254661,"subtitle":"","title":""},"child_css":{},"css":{},"id":"Hero_list","label":null,"module_id":183461254661,"name":"Hero_list","order":30,"smart_type":null,"styles":{},"type":"module"},"Hero_richtext":{"body":{"html":"

Geen visitekaartje, maar een commerciële aanjager.

\n

Een website moet niet alleen mooi zijn, maar werken als commerciële motor. Geïntegreerd met je CRM, makkelijk zelf te beheren, geoptimaliseerd voor conversie en klaar voor AI.

Met HubSpot Content Hub bouw je een website op het Content Manager Platform dat naadloos aansluit op je CRM. Geen aparte CMS, geen losse plugins, geen integratiegedoe. Personalisatie op basis van CRM-data, A/B-testen vanuit de editor en AI-contentcreatie zijn standaard onderdeel.

Als HubSpot website bureau bouwen we sites die marketeers zelf kunnen beheren, zonder developer voor elke aanpassing.

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hubspot website

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Outdated design, niet meer passend bij waar het bedrijf nu staat. Voor veel organisaties is de website een visuele rem geworden op groei in plaats van een aanjager.

Een sterk design ondersteunt niet alleen je positionering, maar begeleidt prospects door hun buyer journey. Optimale UX zorgt dat bezoekers vinden wat ze zoeken. Sterke UI zorgt dat je merk blijft hangen. Samen vertellen ze hetzelfde verhaal: dit is een organisatie die weet wat ze doet.

Geen toeters en bellen, maar een visuele vertaling van je expertise en onderscheidend vermogen.

\n

 

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Een website bouwen op HubSpot is technisch eenvoudiger dan op de meeste andere CMS-platforms, als je weet wat je doet. Met de juiste structuur van modules, templates en thema's bouw je een site die niet alleen vandaag werkt, maar over drie jaar nog steeds soepel te onderhouden is.

Wij bouwen sites in blokken: herbruikbare modules die marketeers zelf kunnen combineren tot nieuwe pagina's. Geen technische complexiteit, geen lock-in op één developer. Lean templates, schone HubL-code en performance als uitgangspunt.

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Een websitemigratie zonder verlies van SEO of online reputatie is geen vanzelfsprekendheid. Veel sites verliezen 30% tot 50% van hun organische verkeer in de eerste maanden na een migratie, door slechte redirects, ontbrekende metadata of broken structured data.

Wij behandelen een migratie als een SEO-project net zo goed als een tech-project. Bestaande URL-structuren worden gemapt, 301-redirects worden opgesteld, metadata wordt meegenomen en structured data wordt opnieuw geïmplementeerd.

Behoud van online reputatie staat voorop. Geen tijdelijke dip, geen verloren rankings, alleen een soepele overgang naar een nieuwe site.

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Een website is geen statisch ding. Een conversie-machine vraagt continue optimalisatie: A/B-testen, gedragsanalyse, hypothese-driven verbeteringen. Wat je drie maanden geleden bouwde is vandaag misschien al achterhaald.

Met Content Hub heb je A/B-testen, smart rules voor personalisatie en heatmaps direct beschikbaar. Wij richten een CRO-proces in waarin maandelijks getest, geleerd en bijgesteld wordt. Niet op onderbuik, maar op data.

Van statische website naar geoptimaliseerde conversie-machine.

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